| Frequently Asked Questions |
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What is local search?
My customers are local, why do I need to advertise online?
What value does Get Found Local bring?
What is the free web page like?
What is the statistics package?
What Experience do you have?
Do I need a website?
How do I add the statistics tracking to my site?
Is my information safe with you?
I already have an ad in the print Yellow Pages; do I still need Get Found Local?
My business is already listed in some/all of the local search and Internet yellow pages applications. Why should I use Get Found Local?
Can Get Found Local help with my overall online marketing strategy?
How much business can I expect from working with Get Found Local?
How long will it take my business to be listed?
What does a Google Business Center PIN mailer look like?
Does Get Found Local guarantee listings?
Can I cancel my monthly subscription?
I have new information about my business, how do I provide this updated information to you?
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| What is local search? |
| If you have used at least one of the major search engines, Google, Yahoo or Bing (Microsoft), or the internet yellow pages, you may already have done a local search. Recently, the “Big 3” have introduced services that make it easy to find businesses just down the street from you or across the country by identifying the location of the searcher’s computer, a unique IP address. These services compete directly with the Yellow Pages because of their speed and immediacy of result. Potential customers can find your local business easily in local search. With our services, we make it even easier for your future customers to find your business through their local searches. |
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| My customers are local, why do I need to advertise online? |
| Your customers are looking for you online. In fact, nearly 66% of all people are looking online, rather than using the traditional yellow pages. Your potential customers are using local search online to find local businesses to buy from. Recent studies have shown that 70% of U.S. households use the internet when making LOCAL buying decisions. Yellow Page advertising, Newspaper advertising and direct mail have become dramatically less effective because usage has dropped. At the same time, the number of online local searches for local products and services is expected to grow at a rate of 33% each year for the rest of the decade. Yellow Page is declining by 4% per year over this same period. Get Found Local is the cost effective way to tap into this growing market. |
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| What value does Get Found Local bring? |
| Get Found Local is a simple, affordable and effective way to reach both old and new customers. Our local search engine marketing system makes internet advertising simple, affordable and effective. You simply provide us with information about your business (it takes most people about 15 minutes) and we do the rest. We use this information to create optimized online business directory listings for all of the major local search engines and Internet Yellow Pages. We also install and set up statistics tracking that lets you know how effective your online efforts are. Get Found Local offers outstanding service and reasonable prices. We provide a service that no business can do without. We work as an extension of your marketing department so you are able to concentrate on doing what you do best--building your business and servicing customers. |
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| What is the free web page like? |
| When you sign up for our Get Found Local online business directory listings and local search engine marketing service, we request basic public information about your business. We use this information to create a fully-optimized landing page that search engines can read. This helps the search engines to learn more about your business so they can list it and provide information to potential customers doing a local search for your services. The more complete the information you provide, the more the search engines and customers will be able to know about you. You can see our sample page here: http://www.getfoundlocal.net/localseo |
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| What is the statistics package? |
| You are provided with statistics detailing the activities of site visitors. We install the statistics script on both the pages of your website—if you have one—and on the custom page we create for you. The stats are available to you in a password protected area 24/7. |
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| What Experience do you have? |
We have been business owners ourselves for over 20 years and know how important it is for a business to get found by local customers. Our internet experience in search engine marketing (SEM) since 1995 is invaluable to our clients because we can advise on what your site needs to succeed and how Internet leads differ from traditional offline leads.
We are experts in getting your site found by the people who are looking for your type of business. We make it easier for your future customers to find you through their local searches. Our expertise in local search engine marketing translates into placement within the top local search engines, local search portals and Internet Yellow Pages. This translates into more customers and additional cash flow . We represent one of the best values in Internet marketing—by guiding people to your location—or making your phone ring. |
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| Do I need a website? |
| No. As part of our local search engine marketing service we optimize listings in the local search engines and Internet Yellow Pages including your telephone number and important information about your business. We create a custom web page that includes specials. We place this page in the Get Found Local online business directory http://www.getfoundlocal.net. This optimized page includes information about your business. You don't have to have your own website for our program to be effective, though many of our Local Search customers do. |
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| How do I add the statistics tracking to my site? |
| When you sign up for the Get Found Local online business directory listings and local search engine marketing service, we will email instructions on how to install the code that tracks statistics.It is very simple as long as you know how to use aa FTP program and make a minor modifications to your site. If you prefer, we will install the tracking script for you at no charge. All we need is the user name and password to access your account. This is available to you from your web hosting company and/or the person who created your site. |
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| Is my information safe with you? |
| Please see our privacy policy. The information we gather from you is only used to promote your business and is never rented, sold or in any other way transferred. |
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| I already have an ad in the print Yellow Pages; do I still need Get Found Local? |
| Recent studies report that print yellow page usage is declining at the rate of 4%/year. As such, advertisers may wish to consider reducing their yellow page footprint. At the same time, nearly 67% of all searches today are online in search engines with growth projected in the 33% annual range. In addition, as 'on demand' searches from smartphone and wireless devices increase, Local Search visibility becomes business-critical in local buying decisions. |
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| My business is already listed in some/all of the local search and Internet yellow pages applications. Why should I use Get Found Local? |
Get Found Local, local search engine marketing, assures that the data available to the local search engines is accurate and properly optimized. We work hard to assure that your business is not only listed but is getting found. The real payoff to you is increased cash flow and return on investment. Most likely, the information that exists now is a basic listing (business name and phone number). Get Found Local optimizes that listing to add more “findability” for the search engines. We add additional information about your business, including the products and services you offer, hours, payment types, and reasons why customers should 'shop' you instead of your competitors. We also offer services to build followers on Twitter and other social media sites and to optimize your site to be found in the organic search results.
We also provide you with in-depth reports that detail the traffic to your website (or optimized Get Found Local page). Additionally, your business will be able to participate in our proprietary Local Merchants Advertising Network, providing your website with valuable content and an ad for your business will be included on every non-competing site in the Network.
Get Found Local allows you to easily make changes to your local search engine info and your listing in the Internet Yellow Pages. If you are a lawn service in the summer and a plow service in the winter, you will especially appreciate our service. |
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| Can Get Found Local help with my overall online marketing strategy? |
| Get Found Local establishes a foundation for any business that does business locally. If your business sells nationally or internationally, Get Found Local has the relationships to help you achieve your marketing goals. Ask us about our site evaluation service. Find out where you are in the search engines today and what can be done to improve visibility, increase traffic and close more sales. |
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How much business can I expect from working with Get Found Local? |
| There is really no way for us to anticipate this. There will probably be fewer searches for a plumber in Duluth Minnesota than in Phoenix Arizona, but the conversion rate may be higher in Duluth because there are fewer competitors. A local restaurant in Los Angeles may get more traffic than a roofer in Kansas City but the value of the roofing lead is much higher. Some of our clients will experience an increase of hundreds of leads per month and others only one or two. However these leads are usually for big ticket items and the value of the lead is typically much larger.
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| How long will it take my business to be listed? |
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Each search engine updates their database at their own pace. You can expect your business to be listed by most engines within a month. Some will be quicker than others and some will take longer.
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Here are some typical times to get listed in a few popular directories:
| Yahoo Local |
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Up to 1 week |
| Google Local Search |
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Up to 7 weeks. Note: You will receive an email or a card VIA regular mail from Google with a special code number on it. Please contact Get Found Local as soon as you receive it so we can activate your listing. |
| Superpages.com |
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Up to 1 week |
| InfoUSA |
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30 to 60 days |
| AOL Local Search |
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6 to 8 weeks |
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| What does a Google Business Center PIN mailer look like? |
The Google Local Business Center PIN mailer is white and about the size of a postcard. It will contain your PIN and will be identifiable by the following return address:
Google Inc.
Local Business Center
1600 Amphitheatre Parkway
Mountain View CA 94043
When you receive this mailer, please contact us so we can activate your account. Without this, Google will not list your business.
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| Does Get Found Local guarantee listings? |
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We can’t guarantee that a business listing will be accepted because the individual companies that we submit to have the right to reject any submission. However, if you adhere to our Terms of Service and provide accurate and complete information about your business, there will be no issues in listing your business with the local search and Internet yellow pages. If your site is rejected for some reason, we will work with the search engine or Internet Yellow Pages on your behalf to get you included.
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| Can I cancel my monthly subscription? |
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Yes you can, but because of the labor involved in the set up of your listing in the business directories and ongoing labor involved with local search engine marketing, you will not receive a refund for the set up or for the current month. At the end of the paid month, we will remove you from the Local Merchants Advertising Network and all links to you and will no longer maintain your directory listings.
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| I have new information about my business, how do I provide this updated information to you? |
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There are 2 ways to update your business directory listings. The fastest and easiest is to log into your account and make the changes. The second option is to send a fax to 480-704-4958. Be sure to include your user name created during the sign up process and business name/location on the fax cover sheet.
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