For many Small business owners the learning curve is steep for learning SEO. In the case of the DIY’er who has more time than money there is a solution that can cut down on the time needed to learn what to do and jow to do it.
For many years Internet Business Promoter has been a great tool for both thise starting out and optimizing their own site and for agencied that hire inexperienced people to optimize clients site and get them found in the engines.
I was first exposed to IBP around the turn of the century (that sounds so funny to me) when I was looking for a tool that allowed me to build reciprical links. Since then the tool has evolved and includes a nice top 10 ranking sites comparison. The software looks at the top ranked sites for a keyword and breaks each of the pages down element by element. It compares titles, meta data, age of domain, and much more. Included is a html editor that allows you to implement the suggestions on your own page. Also included is a modual to help you identify links and to ask the site owners for a link back. In addition, you can do your keyword research and check rankings of your site in the search engines. To their credit, the authors have built in human emulation making it much more Google friendly (yes it is still a violation of the Google Terms of Service).
- IBP supports hundreds of search engines and directories.
- IBP includes keyword generator, search engine submitter, ranking checker, link popularity tools, top 10 optimizer, keyword editor, keyword density analyzer, directory submitter, scheduler, spider simulator, HTML validator and more.
There are two editions of IBP:
- Standard Edition $249.95 – Supports up to 5 projects (5 different Web sites)
- Business Edition $499.95 – Supports UNLIMITED number of projects/domains.