Yelp becomes an important piece of the Local Search Marketing Puzzle

Apple launched the iphone 5 and may have permanently changed how small businesses look at online marketing.

Long known as an authority site for customer reviews, Yelp vaulted it’s self to a top position simply by being the chosen map provider for Apple’s new operating system OS 6.

Yes there are complaints about accuracy and the quality of searches on the iphone 5 but it is clear that Apple is pushing to gain a bigger piece of the local search marketing industry. Now that Apple has changed out Google maps for Yelp to deliver local search results, business owners are having to pay attention to Yelp or be left out of the search results to millions of iphone 5 users.It is very likely that Apple will include maps when they push the next update out to previous version iphones.

Over 110 million people own smart phones almost 50% of the searches conducted on them are local in nature. Apple’s new relationship with Yelp just shows you need to be prepared by being found wherever people are looking for you.

Get Found Local can place your business where you customers are looking for you.

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